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1. Printers in Borough, London SE1

   14 October 2019 10:49 Leave a Comment

   We are printers in Borough, right in the heart of London SE1. Based in Tabard Street, Southside Print offers high quality printing to individuals, businesses, shops, charities and organisations across the Borough & SE1 region. So, whether you’re a resident who needs personal stationery, a cafe that needs printed menus, a pub that needs posters to promote gigs, an SE1 charity that needs fundraising literature, a shop that needs printed booklets or catalogues or one of the many businesses in the Borough that requires sales and marketing collateral, we can help. We’ll print everything for you at the highest quality, for a competitive price. What’s more, our turnaround times are hard to beat and we offer free local delivery and a click and collect service for those close by.

   Further afield?

   Perhaps you’re a little bit outside the Borough region. No problem! We print for companies and organisations everywhere in the UK and abroad and even have a web print shop where anyone in the world can order popular items like stationery, posters, brochures, leaflets and bound documents 24 hours a day, 365 days a year. Simply choose your desired options, submit your payment and we’ll take care of the rest. And don’t forget that ‘click and collect’ service for local customers.

   What can we print?

   We can print pretty much anything you can think of! For example, brochures, catalogues, letterheads, business cards, compliments slips, NCR (multi-part) order pads, menus, posters, display graphics, exhibition panels, signs, newsletters, annual reports, leaflets, flyers, booklets, brochures, labels, stickers, wedding invites, postcards and a whole host of other printed items. In fact, if it’s produced by printing ink on paper, chances are we can supply it.

   The Borough

   

   The Borough is an extremely cosmopolitan community, with a really good buzz about it. You have Borough Market right at its heart and there you can pick up anything from gifts to fruit, vegetables, street food from around the world, the finest delicacies and much more. Pubs, restaurants, cafes and other eateries abound and throughout the Borough you have a huge abundance of shops including independent traders and high street brands all competing for the attention of shoppers. All these businesses and traders need to be at the top of their game to attract passers by so it’s important that they get their message across in window displays, inside and on their printed promotional literature. Many of them also hand out flyers in the SE1 streets. We can help with all of that not only by producing the finest print, but also by making it look a million dollars in the first place, courtesy of our in-house graphic designers. That’s where we can make a real difference in your ROI (return on investment) to ensure that you communicate your service or product USPs (unique selling propositions) and key messages clearly to your prospects. That’s how you are most likely to turn them into paying customers. Supplying your own artwork? That’s OK too – we’ll simply check your artwork files and let you know if we spot any issues. We can also supply printed proofs, of course, so you can check how things look before committing to the full print run.

   Are you a business owner in the Borough who needs the best local printer?

   Well, you have just found the best printer in the region, in our opinion and our great Google reviews seem to agree. Call us on 020 7378 6754 or send us a message here and we’ll be delighted to discuss your printing and/or design requirements, without obligation. You can request a print quotation online here or, if you’re ready to proceed, upload your artwork here and let us take care of the rest. We’re 2 minutes from Borough Tube and just a ten minute walk from London Bridge station. Find our location here if you would like to visit for a one-to-one chat – it would be great to meet you.

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   Image credits: All images are licensed under the Creative Commons Attribution-Share Alike 4.0 International license.
   Main image: Borough High Street by IIya Kuzhekin.
   Blue plaque by Spudgun67.
   Grand entrance to Borough Market by Garry Knight.
   Shops in The Borough by Øyvind Holmstad.

2. The Value of Great Graphic Design

   13 December 2018 18:06 Leave a Comment

   Never underestimate the power of graphic design. It has the power to either make or break your sales and marketing efforts. Too many people dismiss design as an unnecessary expense but, in reality, it is incredibly important to your bottom line. As such, it deserves an adequate allowance of both time and budget otherwise you risk wasting both those precious commodities entirely. In this post, we’ll explain why skimping on your graphic design budget may represent a fool’s economy. Not convinced? Read on …

   Think about it for a moment: what is the single most important thing that world-dominating companies like Apple have at their core? Answer: excellent design. Without that, their products would simply be buried in an ocean that’s littered with hundreds of mediocre products. Excellent design lifts them high above the competition and also makes their products desirable. And once converted, famously few Apple customers ever go back.

   It’s the same for printed sales and marketing pieces, adverts and packaging. Looking mediocre is a sure fire way for your promotional efforts to be completely overlooked in the ‘din’ of other mediocre efforts that compete in your marketplace. Excellent design, in contrast, will both attract and entice your potential audience so they notice and desire your product or service, not those of your competitor. Yet so many companies miss this simple opportunity by seeing design as an unnecessary expense rather than the incredibly powerful marketing tool that it is!

   Let’s break down the main components of graphic design …

   Good Design = Good Communication

   Graphic design is about much more than how your sales and marketing pieces look. Good graphic design primarily has great communication at its heart. It’s all very well if your leaflet, brochure, poster or packaging looks attractive, but that’s no good to anyone if they don’t understand, in an instant, what it’s all about and what is on offer. So, one of the first considerations of any good graphic designer is to identify what the core message is and then to communicate that message prominently to the prospective audience. A good graphic designer will also pick out any secondary and subsequent message elements, making sure that each is communicated with the appropriate weighting in the sales or marketing piece. Using this hierarchical approach to the prominence of elements and messages will mean that the prospective customer knows where to look first and thereby learn quickly what is being offered and why.

   Good graphic design primarily has great communication at its heart.

   Features & Benefits

   Once the product or service being offered has been made clear, another job of a good graphic designer is to make sure that the features and benefits of the product or service are also clearly communicated to those taking a closer look. Features are no good alone, of course; the prospect needs to know how those features will benefit them — so don’t forget to include your product or service’s benefits in the printed text.

   Looking Good

   Then, of course, the printed communication needs to look eye-catching and attractive. The right graphical and typographical styles, photos and/or illustrations need to be presented in such a way that they catch the eye, communicate all the right messages as outlined above, all in a pleasing way. The ‘tone’ of the design also needs to be right. If your product or service is a luxury one, then the design and printed output needs to ooze quality. If your product or service is an inexpensive bargain, then the designer needs to pitch the design just right so that it looks high quality overall but does not look or feel too expensive. This fine balance is all part of the job of a good graphic designer.

   Feeling Good

   Part of that balance is, of course, the paper, card and print processes used in the final printing. Some printed items look better on textured papers and cards, others work better on uncoated stock and still others might look best on standard paper with, say, a matt lamination. There are many paper options and many finishing options to choose from, so good graphic designers will also be able to advise on what might work best for your particular product or service — and production budget. The optimum result will be a printed item that both looks and feels good, without breaking the bank.

   It’s All a Waste without a CTA

   Once all of the above has been considered, then you’re well on your way to ‘converting’ your prospect’s interest into an actual sale. However, there’s one more thing that needs to be included. Remember to communicate what the prospect needs to do next. So, great graphic designers will also ensure that there is a section on the printed sales or marketing piece that encourages the onlooker to do something, e.g. to contact you, the supplier, or to fill in an order form, or to visit a website or other location where the product or service can be purchased. Without that Call to Action (‘CTA’), the entire process has been a wasted opportunity.

   A Balancing Act

   So, great design for printed promotional literature is a fine balancing act on the part of the graphic designer and any copywriter involved. Indeed, more often than not, a good graphic designer may identify areas where the copy needs to be fine-tuned a little once the design stage has commenced and all the elements have begun to be placed into position.

   Professional Graphic Design Help in London SE1

   If your company or organisation does not have in-house design and artwork capabilities, then we have a high quality, affordable solution for you. Southside Print has in-house graphic designers who produce high quality design and artwork day in, day out for our clients. It’s a core part of what we do here at Southside Print, along with printing of course. We don’t mind whether you have a clear visual and completed text at the ready, or come in with just a rough sketch and a few notes about what you’re looking to achieve. Either way, our designers will work their magic and turn your ideas into a work of art — and a great communication tool to boot. Alternatively, you may produce the design and finished artwork entirely yourself — and that’s fine too. If it’s print-ready, your artwork file can be uploaded to our systems here.

   For professional graphic design help, call us on 020 7378 6754 or contact us here and we’ll be delighted to help. You can also request a design and/or printing quotation here, without pressure or obligation. If you live or work in London Bridge, Borough or the SE1 region of south east London, you are welcome to drop in to discuss your next design and/or printing project with us. We’re at 27 Tabard Street, not far from the junction of the A2 and A2198.

3. Booklet Printing for Inspirational SE1 Charity

   1 November 2018 10:06 Leave a Comment

   Just up the road in Union Street SE1 is the headquarters of United St Saviour’s Charity (‘UStSC’), who recently commissioned Southside Print to produce two A5 landscape booklets. Both were printed in full colour on our digital presses here in Tabard Street. They were printed on 200gsm Lumi Silk paper, a high quality coated stock with a significant thickness to give the booklets substance and a feel of real quality. 100 were produced for one booklet and 500 for the other, suiting our digital printing service perfectly — those modest quantities simply would not have been economically viable using a traditional litho printing service.

   • The first booklet was a twelve page publication called “The Value of Small Grants”. It represented a review of the impact of grants issued in South London by both UStSC and Peter Minet Trust.
   • The second booklet was called “Where to look for grants and funding”. This was a guide to help groups in Southwark find funding for their local activities. The cover of each booklet can be seen above in the main image.
   • Southside Print also produced 1000 A5 leaflets, which promoted a community open day, along with some A4 leaflets (not shown).

   About United St Saviour’s Charity, SE1

   United St Saviour’s Charity is based in an attractive period building in Union Street SE1, just a short walk from London Bridge and Borough stations. They focus on uniting people and charitable organisations in north Southwark. Part of this includes the provision of two community grant programmes along with high quality sheltered housing for older people in the area.

   Grant Programmes

   Their open grant initiatives include the Community Investment Programme for large grants and the Community Engagement Programme for smaller grants. Both aim to strengthen communities in north Southwark, improve the lives of older residents in the area and level the playing field for those who may be experiencing social and economic disadvantage. North Southwark is very much ‘a tale of two Southwarks’ where one part of the population is benefiting from the recent growth and regeneration of the area while others simply struggle to make ends meet. In the last twelve months, the charity has invested £1 million into local projects and activities that are now helping to redress this imbalance.

   Sheltered Housing

   The sheltered housing element of UStSC’s work takes the form of two schemes; St Saviour’s Court, which provides 53 modern homes in Purley, and Hopton Gardens Almshouses, which provide twenty flats and Grade II period cottages in Hopton Street, SE1. Both schemes include 24 hour support services for the residents. To be eligible, applicants need to have worked in Southwark for at least 3 years before application, they must be 65 or older, have low income and capital and be able to live independently with help from carers if necessary.

   The charity is also planning a brand new modern almshouse in Southwark Park Road in Bermondsey. It is currently in preliminary talks with the developer Delancey and architects Witherford Watson Mann and their shared vision for the new building is one of stunning quality and beauty. As well as providing modern, independent sheltered housing for older residents with limited income, the aim is also to provide benefits to the wider community.

   Investment Properties

   As well as the sheltered housing, the charity owns several historic investment properties and land in the area. Rental income generated from these helps to fund the charity’s work. Properties include houses, shops and even some SE1 pubs; for example the Wheatsheaf and the Market Porter in Stoney Street, near Borough Market, and Simon the Tanner pub in Long Lane.

   You can contact United St Saviour’s Charity at St Saviour’s House, 39-41 Union Street, London, SE1 1SD. For further information, telephone 020 7089 9014 or visit their website at www.ustsc.org.uk

   Your Digital Printer for Booklets, Brochures & More

   If, like UStSC, you’re looking for a reliable and affordable digital printer in South London and the SE1 region, please do consider asking us for a quote here at Southside Print. We pride ourselves on high quality, exceptionally fast turnarounds, unrivalled customer service and competitive pricing. Quotations are free and without pressure or obligation at Southside. You can even request a quote online (here). Our printing services include graphic design and artwork as well as digital and large format printing. We also have in-house digital foiling, lamination and encapsulation too, along with all the finishing options you could ever need (folding, creasing, collating, document binding, perforating etc.). So, whether you need a booklet, brochure, printed newsletter, direct mailer, some stationery or something larger like exhibition panels or pop-up banners, we can help. Call 020 7378 6754, email us here or follow any of the bold links in this article for further information.

4. Looking for Graphic Designers in London Bridge, SE1 & Borough?

   22 February 2017 14:01 Leave a Comment

   If you’re looking for graphic designers in London Bridge, Borough or the SE1 area of South London, we have a great solution for you. Otherwise, if you’re searching without some kind of personal recommendation, you can end up in a bit of a maze. Ideally, you need someone talented, creative, affordable and trustworthy for your creative design project and also someone who knows their trade from a technical standpoint. Better still, a designer with great customer testimonials and ratings is worth their weight in gold. After all, what use is a great design if rookie artwork mistakes lead to poor or unexpected printing results?

   Introducing our own in-house graphic designers

   The good news is that, at Southside Print London Bridge, our in-house graphic designers tick every box. And, what’s more, as designers working within a printing company, they really know how to design in order to get the very best from each print job. So, whether you need a design for a business card, brochure, booklet, catalogue, newsletter, direct mail piece or something larger like a poster or exhibition display, our graphics team knows how to make it look eye-catching and well-designed. So, your service, product, event or marketing message will be communicated in just the right way — and will look totally professional. As an added bonus, you’ll usually find that our in-house graphic designers are generally cheaper to commission than standalone design consultancy designers too. That’s because we’re commercial printers and, as such, tend to already keep them fairly busy with day-to-day work for our print clients, for example, assisting with artwork production, updates and client alterations. So, in a way, our printing services and print profits subsidise our graphic design services — and you can benefit from that. And, of course, should you need printing too, their design and artwork will be set up in just the right way for maximum quality on our presses, hand in hand with maximum economy.

   “Re the new flyers you did last month….. people have commented on how good they look! Thank you!!”
   ^{Tranquility Pilates Centre}

   Graphic Design for London Bridge, Borough, SE1 & South London

   Southside Print London Bridge is based in Tabard Street in London’s SE1 region. So, we’re literally a stone’s throw from Borough High Street tube and just a few minutes’ walk from London Bridge Station and The Shard. We have many clients in the area who come back time and time again for both our graphic design and commercial printing skills. Take a look at our news blog for many examples.

   “So grateful for the very quick and excellent job you have just completed, as usual great service.”
   ^{Danny Merrison, Angel Human Resources Ltd, London SE1 1SZ.}

   Our graphic designers can help you with:

   • Graphic design and finished artwork, to your brief, from scratch;
   • Conversion of customer-supplied designs to high resolution print-ready artwork;
   • Design for stationery including business cards, letterheads, compliments slips, invoice sheets, order pads etc;
   • Graphics and design for sales & marketing literature;
   • Design of large format displays including banners & exhibition graphics;
   • Graphics for packaging and point-of-sale material;
   • Logo and corporate identity design;
   • Sourcing and/or supply of professional illustrations and photography;
   • Graphics for just about any printed item;
   • And graphic design for pretty much anything you can think of!

   At time of writing, Southside Print London Bridge has been rated with a full 5 stars by customers on Google reviews, in EVERY case. Our thanks go to all those customers for taking the time and trouble to leave such lovely reviews — we really appreciate it.

   Contact us for more information, quotations, etc.

   If you’d like to try out our graphic designers for your next creative project, call 020 7378 6754, email us using the enquiry form here, or request a free quotation here and we’d be delighted to help.