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Your 2018 Marketing Calendar (Infographic)

Your 2018 Marketing Calendar (Infographic)

It’s the start of another year and that’s a great time to plan your marketing campaigns for the months ahead. That way you’ll be well prepared, you’ll hit the ground running and be able to make the most of every opportunity that arises throughout the marketing year.

Your Free 2018 Marketing Calendar

The good news is that we’ve made a quick reference 2018 Marketing Calendar just for you! It’s in infographic form and is designed in a very methodical way, taking you through all the main date-based marketing milestones for the year.

Timely Marketing Reminders, Month by Month

As you’ll see, the infographic is packed full of reminders of key UK dates, in month order, so you’ll have opportunity after opportunity to theme your promotions and sales messages for maximum impact and resonance. Use the calendar to plan ahead so that you have your design, artwork, printing and any electronic communications ready well ahead of time. Your clients and prospects can’t fail to be impressed, for example, when they receive a ‘love’ themed promotion from you to coincide with Valentine’s Day in February, sales and marketing literature themed suitably for Easter in April and perhaps even a Royal Wedding themed promotion when Prince Harry and Meghan Markle marry in May. Cafés, bars, hotels and restaurants will also benefit from putting on themed events and menus on key dates such as Burns Night, Halloween and perhaps even when it’s the FA Cup Final although, this year, that also happens to clash with the aforementioned Royal Wedding, which could make for a very interesting dual event!  These are just a few examples — see the full infographic below for many more:

Your Free UK Marketing Calendar for 2018

Of course, to start the year with a bang, January is a great time to launch a New Year sale. This will generate extra revenue, capitalising on the fact that people will have spendable money and vouchers from Christmas gifts. At this time of year, they’re in buying mood so any additional effort you can make to promote your sale will boost your bottom line and please the customers to boot. Our marketing calendar is a handy reminder of other important shopping days too, like Black Friday, Cyber Monday and suchlike. The quick-reference infographic will Read more

Marketing Collateral for Flint Wines

FlintWines-Marketing-CollatFlint Wines is a specialist trade supplier of exclusive wines to the very best restaurants and wine merchants in the UK and recently required bespoke marketing collateral for a specialist wine tasting event in late March.

Design, artwork, digital printing
& large format display work

A5 Electronic (Web) ReminderSouthside Print London Bridge supplied all the design, artwork, digital printing, large format display work and electronic mailers and e-invites for the event. This included:

  • Booklets for the event (printed digitally with full colour covers, black and white internal pages all wiro bound together with black wire, a protective acetate sheet to the front and black card to the back);
  • A roll banner sized at W850mm x H2000mm;
  • Two A2 posters printed onto 195gsm photo satin stock then mounted to 5mm Foamex board;
  • A6 double-sided invitations printed onto a 330gsm white, ‘Extreme Smooth’ card;
  • Electronic (web) ‘save the date’ notices, invitations, reminders and e-signatures.

About Flint Wines

Flint Wines particularly specialises in wines from Burgundy along with the West Coast of the United States although they also carefully select or commission wines from Austria, Germany, Italy, New Zealand and other parts of France. In total they work with over 100 Domaines and wineries from around the globe, their portfolio being a mixture of highly sought-after, well-established domains and younger, rapidly-rising stars. Flint Wines only work with small producers who are passionate and totally committed to making the very best wine that they can. Knowing each of the producers personally through regular visits abroad results in an unrivalled access to the world’s most exclusive wines which each have a rock-solid provenance. Read more