This post is for anyone running a food and drink establishment in SE1 and beyond. Whether you run a café, bar, bistro, restaurant, pizzeria, burger bar, coffee house, public house or even a hotel, you should find something useful here.
At Southside Print, we print a huge variety of items for eating and drinking establishments throughout Borough, London Bridge, SE1 and London generally. These include anything from menus and posters to banners and table talkers. We’ll cover a more complete list below.
We’re based in Tabard Street in London’s SE1 region, so are right in the middle of a hugely popular community with busy cafés, restaurants, bars and even high quality street food around many corners — it’s absolutely thriving. ‘Foodies’ have a massive choice of different foods on tap, from every continent of the globe. Choose Italian food, Greek, Indian, Chinese, French, Turkish — in fact pretty much any kind of food you can think of will be catered for in London’s SE1. It’s a paradise for the hungry! It also means that, as printers, we’re incredibly used to supplying just the right printed sales and marketing collateral for anyone running an eating and drinking establishment.
Examples of what we can print include:
We produce a great many different types of printed menu. So, whether you require the whole menu made into a booklet, a traditional fold-out printed menu, or just a protective printed cover in which to house your own in-house print-outs, we can help. There are lots of options and these also include matt or gloss lamination or encapsulation to protect your menus from food or drink spillage and to make them last far longer. We print using an on demand digital process and that means we can supply just one menu if that’s all you need, or a much larger quantity. See the images (right and above) for just a couple of different menu examples. Click any of them for a larger view.
Many eating and drinking establishments also have a stand-up, folded information card of some kind on every table and sometimes also at the till. These ‘table-talkers’ as they’re known, can tell customers about special offers, today’s specials, or about some kind of loyalty club or scheme. We can print and produce these for you, of course. Table-talkers are a great way to impart your sales message to a captive audience if you place one at every table. As with menus, they can be matt or gloss laminated so that they are protected, durable and easily wiped clean.
One of the key tools in virtually every eatery is the waiter or waitress’s order pad. We can supply multi-sheet, multi-part ‘NCR’ (no carbon required) pads so that everyone gets their own copy of every order. Perhaps the customer gets a white copy, the waiter gets a blue copy, the chef gets a pink copy and the accounts staff get a blue copy. With NCR sets, as we call them in the trade, several copies of each order are automatically made when the waiting staff writes out their notes with a pen. They come with a board back so they’re easier to write on and can be made into multiple sets and convenient pads.
Large format posters or banners displayed on walls or in the front window can also be a great way to announce your menu, special offer, seasonal dish or special of the day. They’re really a no-brainer and are also a great way to cross-sell to your captive audience of customers while they’re waiting or relaxing. We can supply posters at pretty much any size whether it’s A3, A2, A1, A0 or larger and hanging banners can be enormous if needed. They can also be waterproof and eyeleted for exterior use, if required — great for when you want to announce availability for a special date (e.g. booking up for Christmas, public holidays or special occasions).
Flyers and leaflets are another marketing item worth their weight in gold, for any walk-in business. Leaflets for customers inside your establishment can also help to cross-sell and communicate your products, events, specials and special offers in a timely way. What’s more, your audience is ready and waiting to read them during a relaxed moment while they await their food and drink. Perhaps give them an excuse to take your leaflet home with them, then keep it, for instance using a voucher code for their next visit or some kind of special deal that’s appealing. Flyers handed out in the streets nearby can also work beautifully to attract people to your establishment. Southside Print would be Read more