Do you have an urgent printing job that simply MUST be turned around super-fast? If so, Southside Print can help. Subject to timing and workload, we offer:
- A same day printing service in London;
- Next day delivery for many locations* in the UK;
- Next day print & dispatch, for arrival anywhere in the UK* in 2-3 days;
- Plus our usual fast turnarounds for less urgent printing.
Same Day Printing Service for London
More often than not, we can turn around printing on the same day for local customers, particularly if we’re given advanced warning and artwork files are supplied according to pre-agreed timetables. If you’re in London, we can courier your printed jobs to you later on the same day, or they will be available to collect from our print shop near London Bridge and Borough, London SE1. Depending on the size of your printing job, the latest we’d usually need your artwork files and sign-off to proceed is 1pm, but obviously the earlier the better with timing being so short.
Printing Needed Within Just Hours?
If your print job is even more super-urgent, talk to us. Depending upon workloads and existing commitments, it may even be possible to turn around some jobs within just a few hours. While it’s not quite a while-you-wait service, it’s the next best thing.
Next Day, 24-Hour Printing Service
24-hour print turn around is also available for those jobs that simply must be with you the next working day, wherever you are in the UK. Our 24-hour print service will suit companies, organisations and individuals anywhere in the UK* as we can dispatch via overnight courier for next-day* delivery. It helps, of course, if we are forewarned so that we can clear the decks, ready for your job and to ensure that we have the right paper/volume ready. It works best when our clients hand over artwork files and/or give us sign-off to proceed no later than the times that we will have pre-agreed. Usually, the latest we’d need them is 1pm, but it does depend upon the size and complexity of the print job.
* Subject to availability. Some areas of the UK, for example more remote islands, may not be eligible for next day delivery via overnight courier, simply due to the limitations of the courier services themselves.
Next Day Dispatch (2-3 Day Service)
This is similar to the above, except the printing is dispatched the day after we receive the artwork and order to proceed, so will usually take a day longer to arrive with customers. We usually require artwork files and sign-off to proceed no later than 3pm on the first day.
We are a Green Printer!
Did you know that Southside Print is a very green printer? We’re even attaining ISO 14001 accreditation. There are not many eco-friendly printers around who will also be able to turn around printing super-fast, so bear us in mind next time you require urgent printing that’s also produced in a sustainable way, using recycled or eco-friendly materials and green processes.
We Can Print Virtually Anything
Whether you require printed brochures, booklets, posters, annual reports, manuals, stationery, banners, exhibition displays, mailers, menus, newsletters or anything else, we can almost certainly print it.
The Very Best Quality & Service
Our quality and service levels are superb and you don’t even need to take our word for it — our full suite of 5 Star Trust Pilot ratings speak for themselves.
Do You Need Urgent Printing?
If you have an urgent printing requirement and are looking for a super-fast printer that’s also high quality, reliable, eco-friendly and competitively priced, please get in touch so that we can schedule your print job in.
Sometimes a printed sales or marketing job simply needs to be as economical as possible. The quality still needs to be high but, for whatever reason, the production budget is particularly tight this time. For example, maybe you’re a start-up with limited budget, or two years of the pandemic have knocked your business for six. Or, perhaps you’re exhibiting at a trade show, already spent most of your budget on the space and stand, and forgot to order printed marketing materials to hand out to prospects. Well, worry not — there are always ways to save money when buying print on a budget. Take a look …
Have a think about the thickness of your paper or card. Does it really need to be that thick? Dropping from, say, 170gsm to 150gsm, 135gsm or even less will save you money and that saving could amount to a significant one, especially if you are producing a large print volume.
Posting Your Print?
If your printing is going to be posted, its thickness, size and weight are even doubly important. It would be tragic if your printed item was just a fraction over Royal Mail’s size and weight threshold, forcing you into the next price band. For example, if your printed piece is too large for standard First Class mail and sneaks into the ‘Large Letter’ band, sending just 500 out to prospects will cost you around £220 more in postage than it would otherwise have done. That’s not even allowing for additional costs like larger envelopes. So, some careful pre-planning of size, shape and paper weight can save significant money on postage when you get it right.
Ditch the Fancy Finishes
Do you really need that lamination? Or the rounded corners? Or the integral pocket for inserts? Eliminating luxuries at a time of need will save you money, for sure. It’ll also speed up production and that might also be critical if this print job has been left to the last minute.
Textured paper will almost always be more expensive than untextured. So, if you’re on a budget, forget laid paper, watercolour paper textures, onion skin textured paper and the like — it’s likely to add a significant amount to production costs. So, keep it simple when budgets are slim.
Going a step further, there is even a huge variety of untextured papers. Trendy uncoated (or ‘offset’) papers look organic and fresh, but they’re likely to cost quite a bit more money than more standard coated papers, which are produced in higher volumes at paper mills. In other words, the more ‘run-of-the-mill’ papers will help to save you money.
Branded vs. Unbranded
Do you really need to use that paper brand? There really are some lovely branded papers and cards out there, but when budgets are tight, any good commercial printer will be able to steer you towards a non-branded stock that could be a fraction of the price, but look every bit as good as the big brands.
Size & Format Considerations
Keep an eye on paper size/format to avoid paper wastage. What do we mean? Well, printing based on ‘A’ sizes (A4 and A5 etc.) will generally be cheaper to produce than bespoke sizes. That’s because there is less wasted paper/card produced when printers use the most commonly available paper sizes. So, perhaps that square brochure is not such a good idea if you are on a tight printing budget.
If your brochure or catalogue needs to be bound because it’s multi-page, consider the binding mechanism carefully. A folded brochure (e.g. 4 pager, multi-page ‘roll’ fold or even a ‘map’ fold) will generally be cheaper to produce than something that needs a separate binding stage. Even saddle-stitching (essentially stapling) will save money compared to wiro binding, velo binding, perfect binding and so on.
‘Ganging up’ is a great way to save money on print. The term refers to printing several jobs at the same time, on the same sheet. In this way, less printing passes (and, in the old days, less printing plates) are required because jobs are printed simultaneously. Once the large, multi-job, sheet is printed, it can then be cut down into it’s separate elements. An example would be A4 four-page brochures being produced at the same time as, say, A4 and/or A5 leaflets, all printed simultaneously on an SRA2 or SRA1 sheet. Some simple mathematics will be required to work out how many copies are produced of each, but ganging up certainly saves money when the maths and volumes work out nicely.
Top tip: Ask us for advice!
Photography & Illustration
If your brochure, leaflet or mini-catalogue requires photography or illustrations, there are potential ways to save money there too. Decent photographers and illustrators are expensive, to be frank. However, there are many ‘royalty-free’ image libraries that can offer high quality stock photos and illustrations for just a few pounds each. Adobe Stock, for example. They have literally millions of photos and images to choose from and you can even pay-as-you-go rather than having to sign up for anything long term.
Perhaps you need bespoke product/pack shots, though? These days, with ‘photo light tent’ kits available for less than £100 online and handheld mobile phones offering ample sharpness and resolution, it’s possible to get professional-looking pack shots produced entirely on a D.I.Y. basis. All on a low budget.
Professional print management should also save you money. If someone like Southside Print manages all your print, for the entire year, then savings can be made. That’s through a combination of things like ganging up, using print-on-demand so nothing goes to waste, and delivering several jobs at the same time to save on delivery costs. Going local also helps with delivery (if you’re in or near to the London SE1 area, our printing services are close by).
Multi-use & Reusable Print
Make your print multi-use. For example, perhaps you have a mini catalogue as well as a brochure. Well, combining the two into one printed document could save you money on production.
Similarly, making your printing reusable will also mean you don’t have to keep reprinting. For example, display graphics, laminated print collateral and banners can all be reused. Storing carefully will also extend their shelf lives.
Choose Your Printer Carefully
Choose your printer carefully. With Southside Print you will come to know that we are always competitively priced. What’s more, even when we print on a budget, our printing quality is superb and it’s also fast. Take a look at our 5 star Trust Pilot reviews and 5 star Google reviews and you’ll soon see this for yourself.
DIY Design & Artwork
If you know what you are doing, have a good eye for design and have the right (professional) software, you could consider producing your design and artwork entirely in-house. That’ll save you from spending out on professional design externally. However, it’s a tricky one because a poorly executed design can be a false economy. If the look, design and feel of your printed piece looks poorly executed, unattractive and confusing in terms of communicating your sales or marketing proposition, then it doesn’t matter how well it’s printed or how cheap it was to produce. Indeed, it could end up being a waste of time and money if the design and messaging is wrong. So, we suggest that the design of your printed piece is perhaps one area that you should not scrimp on even when budgets are tight. That’s unless, of course, you can ensure it’s going to look professional, clear in terms of message and technically correct using any in-house capabilities. If not, Southside Print offers a professional design and artwork service and we’re here if you need us.
It’s all a Balance
It’s all a balance, of course. You don’t want your sales and marketing collateral to do your product or service a disservice, so exactly where and how you save money needs careful consideration.
Competitively-Priced, High Quality Printers & Designers in London SE1
Southside Print can help with advice, of course, and our advice is totally free. We are a digital printer, large format printer and offer a complete range of print-related services near London Bridge. Print and design quotations are also free so, if you would like to request a free quote, have any questions or need advice, please get in contact and we’ll be happy to help:
Does your company or organisation have an online shop? If so, are you making the most of it from a marketing perspective? Does the online shop feature cross-sells, up-sells, recently viewed products, wish lists, live chat and a simple e-news sign-up to build a re-marketing list? Does it have voucher code functionality, a customer review facility, a decent user experience and an easy-to-accomplish check-out and payment facility? These are all the kind of things any decent e-commerce store should have if you are to get the most from your online shop.
How About Offline?
If you’re not using printing to support your e-commerce store, you are missing a trick. Printing, combined with your e-commerce operation, can make a huge difference to your success. We’ll explain how and why …
You receive an online order for a product. You dispatch it the same day with a packing slip and an automatically-generated email confirmation. It arrives the next day.
Well, not really. The speed and efficiency of your fulfilment offering is impressive, for sure. However, you have missed many golden opportunities if that’s all you do when dispatching online orders to customers. Take a look …
How to Make the Most out of Online Orders Using Print
1. Printed Branding
Firstly, think about brand recognition. A good, well-recognised brand is worth its weight in gold if you get it right. Thinks of Virgin, Ted Baker, Apple and even an organisation like The National Trust. Each has a brand that’s instantly recognisable. You could put their logo on almost anything and it would instantly make that product more desirable. So, the lesson here is to ensure that your brand looks great in the first place (our talented graphic designers can help with that), but also that it’s presented to best effect on everything the customer sees when they receive their order. The packaging should be well-designed and showcase your brand. So should the packing slip; labels too. That’ll all help with brand recognition. Keep doing that and your brand should become more and more popular and valuable over time.
2. Cross-Selling, Up-Selling & Repeat-Selling Through Print
As well as the nifty packaging and attractive paperwork, ensure you give your customer every opportunity to remember your e-commerce shop and brand. You can do this through the inclusion of a variety of printed materials:
- Include 2 or 3 attractive business cards or postcards for your customer to keep for future use. These are something that’s easy and compact for them to keep, ready to remind them to visit your store again in the future. Including more than one also gives them the opportunity to pass one on to a friend or relative (that’s free marketing for you).
- Take this a step further by including a compact but beautifully designed brochure about your brand or product(s). What’s the history? Is there a U.S.P. — something unique about your product or brand that sets it apart? What is the mission or ethos of the company? If it’s green make sure you tell your audience in the copy. Make your brand relevant, and the message and presentation engaging, and your customers will buy into it.
- Top Tip: One immensely worthwhile item to include with orders is a catalogue or mini catalogue. These are a great way to showcase additional products that the customer might have overlooked online. Such marketing pieces can include nicely shot product photos and descriptions along with quick/short links for online purchase — or order forms for offline ordering. As well as encouraging sales, printed mini-catalogues are also a great way to sell off discontinued products that are still in stock, or sale items that you’re keen to clear.
- Include a discount voucher or code, to encourage them to make another purchase. Even better, make it time-sensitive, so they’re spurred on to act (i.e. buy again) without delay.
- Include a printed ‘refer a friend’ offer of some kind. This could be printed on any of the above but might be easier to notice if it’s a on separate card, simple leaflet or coupon. It’ll stand more chance of success if there’s some sort of incentive for both the customer and the friend they are referring, so have a think about what you could offer each.
- Printed loyalty cards are also a good thing to send with orders, especially if you also offer a service. They are yet another way to keep customers coming back again and again to buy more!
Including printed items like these, with every online order, is a great way to remind your customers about your brand and products. It’s also a way to help customers ‘buy into’ the brand, feel part of it, and for the business to become much more tangible and real. After all, there is a real bricks and mortar business, with real people, behind most online shops. Printed collateral like this will help your offering stand out from the crowd and become memorable. At the end of the day, that means repeat business, more profit, and a likely increase to your business’s value as it grows. What’s more, before you know it, you’ll have both an online store and be supporting it with a parallel mail-order business. One shop suddenly became two in effect, with only modest extra cost and effort. Don’t forget to take that a step further, too, by bringing in all the relevant social media channels. Facebook, Instagram and Pinterest, for example, are brilliant for lifestyle type product marketing, without it looking too ‘salesy’.
Printers in London Bridge, SE1
If you are looking for high quality, reliable printers in London Bridge, please do get in touch. Our print shop is located in Tabard Street, close to Borough High Street, just a short distance from London Bridge station. We supply digital printing, large format printing and we’re also a very green printer. Quotes are free, so please do get in touch for more information:
If you are an environmentally conscious individual or represent a business or organisation that is, Southside Print can help by providing environmentally-friendly printing. More and more people are rightly concerned about the impact that their buying choices have on the environment. With temperatures and sea levels across the world rising, long-frozen ice caps melting and the world’s biodiversity under enormous threat, it’s becoming increasingly important to make good choices about where and how products and services are produced. Indeed, many companies and organisations across the globe now have sustainability policies in place to ensure that they are sourcing services and products only from environmentally-responsible, sustainable sources. That includes, of course, paper-based products and printing services. Well, at Southside Print, we supply sustainably-produced printed products for many environmentally aware clients including individuals, charities, green businesses, certified B Corporations (B Lab/B Corp) and so on. Our ‘green’ printing is perfect for anything from brochures, leaflets, annual reports and posters to large format printing, banners and letterheads — and much more.
Sustainable Printing at Southside Print
- All paper used at Southside Print is FSC accredited (more about that below).
- It’s also at least 20%-30% recycled.
- Customers have a wide choice of sustainable papers, card and board to choose from, including 100% recycled options and even some eco-friendly paper stocks that contain no wood pulp at all.
- We recycle all paper and card off-cuts, whenever it’s possible, throughout the year.
- We use only the most energy-efficient printing and finishing machinery and technologies.
- Our printing is fully digital, meaning we don’t use nasty chemicals in our print processes.
- Even our website is hosted on green servers, which use energy from renewable sources and the most energy-efficient server technologies, resulting in minimal CO2 emissions.
- When delivering finished print orders around London, we even use ‘green’ couriers whenever possible.
We mentioned that all our paper is FSC accredited. This means that our papers, cards and boards are certified by the Forest Stewardship Council as containing wood or pulp from responsibly managed forests and/or from recycled post-consumer waste. That’s important to us and our many environmentally aware clients.
Paper — The Eco Facts
Some studies suggest that there are misconceptions, particularly amongst young adults, around sustainability in the printing and paper industry. The truth, however, is very positive and, indeed, the paper industry is one of the few that is genuinely and inherently sustainable.
“The paper industry is one of the few that is genuinely and inherently sustainable.”
- Over 12½ million tonnes of paper are used in the UK every year. About 80% of that is recycled, which is incredible when you think about it.
- About 57½ million tonnes of paper per year is recycled in Europe [2019 data], with up to 78% of it being recycled there.
- European forests are actually growing rather than shrinking. In the last 15 years or so, they have grown by more than the equivalent of the land mass of Switzerland — that’s a growth rate of about 1,500 football pitches every day.
- Paper can only be recycled 5 to 7 times before the fibres become unsuitable in the production of ‘new’ paper, so the role of new wood fibre/pulp from the FSC managed forests is essential.
- The biggest use of wood from the world’s forests is for fuel (logs etc.) — that accounts for 50%. Meanwhile, 30% of timber is used in the manufacture of more industrial products like furniture or in construction. Only about 13% of the world’s wood is used in the manufacture of paper.
- Printed paper products are one of the lowest greenhouse gas emitters in today’s world of electronic communications. In fact, they produce just a tiny fraction of what is produced by the ICT industry itself.
- Over 60% of forests in the EU are FSC certified (or PEFC equivalent), with over 42% of Europe being covered by them. (PEFC is similar to the FSC, with both independently verifying that wood fibre used in paper production has been sourced from sustainably managed forests).
- 71% of wood and 83% of pulp purchased in Europe for paper production is either FSC or PEFC accredited.
For more details about the incredible sustainability of paper and printed products, download an excellent 26 page report by the organisation Two Sides.
“From newspapers to magazines, from photocopies to leaflets, we believe Print and Paper cannot be beaten for attractiveness, impact and sustainability.”
Your Eco-friendly Printing Supplier
So if, like us, you believe that sustainable, eco-friendly choices are crucially important, then Southside Print can help with all your printing requirements. We’re a high quality printer in Borough, London SE1, near London Bridge, but we can supply anyone, anywhere. We care deeply for the environment and are keen to do everything we can to help others improve their ‘triple bottom line’ (social, environmental and financial) whilst also playing our own crucial part to help Planet Earth. Please do consider us if you would like to produce environmentally-friendly printing materials for your sales, marketing, corporate or private needs. Choose an appropriate button below to make contact and we’ll be happy to help.
We recently printed new appointment cards for one of our long-standing clients, Arena Hair. These were produced using 100% recycled card. The salon uses natural products, so having eco-friendly appointment cards was a natural choice, if you’ll excuse the pun! 300gsm ‘Revive Recycled Offset’ was selected for the card base. This is a bright, uncoated card material that gives the final printing a slightly lower contrast and a contemporary, fresh and natural feel. In fact, somehow it actually feels ‘green’ and eco-friendly.
The appointment cards have space to write the time and date of the appointment and to note who the stylist will be. They also double as business cards and mini price lists as well as showing salon opening times. As such, they’re hugely useful, multi-purpose giveaways, being inexpensive to print with a great ROI for the salon. With their smart good looks, they also reflect the coolness and identify of the salon itself. Although Southside Print has its own in-house designers, in this instance the design and artwork was supplied for the client via Starling Design who are designers based nearby in Borough, SE1.
Green printers in London SE1
Southside Print produces more and more ‘green’ printing as the month go by. We care enormously about the environment, so we love it when clients ask for eco-friendly printing options. Indeed, we’re finding that this is happening regularly nowadays. We’ve written about our ‘green’ printing credentials and that we aim to be a truly ‘green’ printer several times, so it’s good to follow up with some real examples of sustainable printing from time to time. We’ll publish more of these as time goes by.
So what are our green credentials? Well, without going over old ground too much (follow the bold links for much more detail), we offer a huge range of eco-friendly paper, card and board for our clients to use in their sales and marketing pieces. From sustainably-sourced pulp to 100% recycled materials — and everything in between — there’s an enormous variety of eco-friendly papers available. What’s more, they look every bit as good as their non-green counterparts these days. We even have papers and cards that are made of 100% cotton — an eco-friendly resource that gives outstanding results as well as circumventing the need to include wood pulp in the mix at all. Of course, we recycle our production off-cuts all the time, use very energy-efficient printing machinery and even host our website on ‘green’ servers. We almost forgot to mention our ‘green couriers’ — these are a phenomenal delivery team who can drop finished printing to our London clients without generating a gram of extra carbon dioxide. Learn much more about our green printing services here.
Arena Hair, Waterloo, SE1
Going back to our featured client, Arena Hair is located at Lower Marsh, Waterloo (London SE1). The salon is open 9am to 7pm from Monday to Friday and then 9am until 4pm at weekends. The team at the hair salon is thrilled to be working again now that they’ve re-opened following easing of the lock-down. Customers will be pleased to know that, like Southside Print, the salon is exercising careful safety protocols to safeguard everyone’s wellbeing while COVID-19 is still around. Salon stylists will, for example, be wearing visors and using disposable aprons and gloves whenever appropriate. Various areas around the salon will be protected by perspex screens. Provision of refreshments and magazines is temporarily suspended so as to minimise the possibility of microorganisms being spread from person to person. Equipment and seating will be regularly sterilised too.
NHS workers are currently eligible for a 10% discount at the salon. Students are eligible for a 15% discount on weekdays before 5pm. Visit the Arena Hair website for more details of their services, treatments, discounts or to book an appointment.
Are you looking for an eco-friendly printer in London?
If you’d like a free quotation for printing of anything at all, Southside Print would love to give you a price along with any guidance required. We’re here to help! Our green printing services are available for anything from business cards and stationery to brochures, booklets, annual reports, leaflets, flyers, posters and just about anything you can think of that’s printed on paper or card. Give us a try and, together, we can do a little bit to help the planet. Call 020 7378 6754, request a print/design quote here or arrange an appointment at our print shop in Tabard Street near London Bridge station and Borough tube.
If you’re involved in buying printing but are not a designer or printer yourself, you’ll probably have come across some printing jargon that, at some point, has left you a little confused. ‘CMYK’, ‘bleed’ and ‘outlining fonts’ are possible examples. Such terminology often crops up at the worst possible time too — in print quotes or just when you are in a hurry to finalise artwork. Fear not, though, as we’re here to help you make sense of it all. Here is our handy A to Z of common printing terms:
A very Happy Christmas to all our customers! We’d also like to pass on every good wish to you for the New Year when it arrives. Thanks to each and every one of you for all the lovely graphic design and printing work that you’ve given us throughout 2019 — it’s been a wonderful year and we really appreciate all the work you have passed our way — Thank you.
Christmas 2019 & New Year Opening Times
We close for the Christmas festivities on Friday 20th December at 5.30pm, remaining closed throughout the Christmas period until January 2nd 2020 when we re-open at 9am — and then it’s all back to normal. In the mean time, if you have anything urgent that simply must be ready in time for Christmas, don’t delay. We’ll need your artwork and order right away please.
However, our online print shop will be available to everyone during the break. So, if you need anything like brochures, posters, letterheads, compliments slips, business cards or leaflets, simply order them online (follow the bold links) and we’ll print and dispatch those for you as soon as possible.
You can also continue to request quotations over the Christmas break and, again, we’ll sort those out for you as quickly as we can so you have prices ready for the New Year. You can also call 020 7378 6754 to speak with us either side of the break.
Thanks again to each and every one of you. We wish you a happy Christmas and all good things for the 2020.
The Southside Print Team, Tabard Street, London SE1.
If you’re a charity based in London SE1, you could soon be in for an unexpected treat. As an alternative to sending Christmas cards and hampers this year, Southside Print is donating a total of £550 worth of printing services to SE1 charities via a December prize draw.
Win free printing!
Four lucky charities will split the winnings, with a top prize of £250 worth of printing going to one charity, with three other charities each receiving a voucher for printing worth £100. Charities need not be existing customers of Southside Print.
Prize Draw Rules
A few simple terms and conditions apply, the main caveats being:
- No purchase is necessary;
- Charities need to be based in London SE1, i.e. have an SE1 postcode in their published office address;
- Charities must register here by 12th December 2019;
- The prizes are given as printing vouchers (1 x £250 voucher plus 3 x £100 vouchers in total), and each charity can win a maximum of only one voucher;
- The winners will be chosen at random on 13th December 2019. A list of winning charities will be published online;
- Vouchers must be redeemed for printing services no later than 30th June 2020;
- Vouchers can only be redeemed at Southside Print, Tabard Street, for in-house printing services available on site;
- The value of each order will be confirmed before commencing production;
- No cash alternative is available and no change will be given.
- Vouchers need not be used in a single printing order; we will keep a running tally for each winner;
If you are a charity based in London SE1, you have nothing to lose, so register now! Vouchers can pay for the equivalent value of any of our in-house printing services. These include digital printing, large format printing, lamination and digital foiling. Winners can use them for ordering things like Read more
Printed postcards are a simple yet potentially very effective marketing tool. This is especially true when working with digital printers like Southside Print because they’re incredibly quick to turn around and are produced at exceptional quality. Even better, our own in-house design and artwork specialists are on hand to ensure that your postcards look eye-catching, well designed and communicate all the right messages to your target audience.
Postcards are generally affordable whether you require just a handful or many thousands, mainly due to their small size. This allows us to print several postcards on the same, larger, sheet before trimming down to their final size, so you benefit from the economies of scale and savings on materials. We print postcards mostly at A6 (148mm x 105mm) although some customers occasionally require larger sizes such as A5 (210mm x 148mm), smaller sizes like A7 (105mm x 74mm) or non-standard postcard sizes like square formats.
As well as rectangular and square postcards, we can also supply them with all rounded corners or even with a mixture of square-cut corners and rounded corners, resulting in a kind of lozenge shape, for example. For those who require something even more unusual, we can also make up a unique cutter so your printed postcards are irregular shapes, for example with sides that follow the contour of your logo, photograph or graphics.
When it comes to finish, postcards can be printed straight onto card with no additional finish — or additional processes can be used. It all depends upon personal preference and available budget. Without additional coatings and processes, postcards can simply show the inherent finish of the underlying card, for example uncoated cards (making for very matt and lower contrast printing), silk coated, glossy if the card itself has a glossy coating, or textured if the underlying card is itself textured. Additional finishing options that we can add include gloss or matt lamination, U.V. varnish or even spot U.V. varnish used in tandem with any of the other finishes (e.g. spot gloss U.V. varnish over the top of matt lamination — this looks phenomenally good). We can also digitally foil any of the above, resulting in metallic or even holographic detailing. All in all, your printed postcards can look (and feel) absolutely amazing when you let Southside Print really go to town!
What can Postcards be Used For?
Firstly, of course, postcards can be used for their traditional purpose. Perhaps you are a London venue — maybe a museum, landmark or experience of some kind — and want people to send friends and family a postcard featuring your venue following their visit. We can print that for you economically and in high quality. Using full colour printing and high gloss lamination, it’ll give images a real punch and a surface so glossy you can see your face in it! We’ll be happy to supply the design and artwork too.
However, postcards can also be great when used as an alternative to mailers. Send out a glossy, full colour postcard featuring your product or service in all its glory and you’re sure to impress. You can even have a set of postcards that each show a different product. That way you can follow up the first postcard with a second at a later date, then a third later still, and get some real momentum and brand recognition going amongst your target audience. Marketers know that people often need several reminders of adverts or marketing pieces before they take the plunge to purchase from a particular company, so a set of product postcards sent out gradually over the course of a few weeks can be a perfect solution. Postcards also have far more gravitas than a humble leaflet or flyer, leading to a higher perception of quality, so will be taken more seriously.
Postcards can also be used as Read more