Variable Data Printing Service (London SE1)

Variable data printing services in London SE1

Using ‘variable data printing’ is a way of personalising sales and marketing literature to individual recipients. It’s a great marketing tool too. People are far more likely to notice a mailed flyer, for example, if it addresses them by name, right there in the colour printing, as part of the actual design. You may have received brochures personalised to you, perhaps. They may have mentioned your name here and there throughout, in colour. That is a sure-fire way for a sales or marketing piece to get noticed and taken more seriously. Receiving such tailored communications suggests an existing knowledge of the customer, as an individual. It also comes over as being highly professional and a bit more ‘grown up’ than the usual anonymous approach. It also lends the printed piece an element of gravitas, subconsciously saying ‘this is an important message to you‘.

Personalised text

Personalising the text of a brochure or mailshot to include the recipient’s name is an obvious example of variable data resulting in personalised printing. As well as a name, though, the person’s location could also be included for that extra personal touch. Or there could be mention of a previous purchase, a brand usually ordered, or anything else that’s relevant. This is all possible so long as it’s included within the database being supplied to your commercial printer. All of this extra personalisation can demonstrate a real knowledge of the customer within the sales piece, potentially becoming integral to the sales proposition as part of a strategic, well thought-out approach.

Personalised images

Variable Data printing doesn’t need to end with text though. It can also merge images, diagrams or illustrations into the printed piece. For example, a particular image can be printed in a printed document meant for one recipient, while a different image can be printed for someone else. For example, a mailer used to sell health supplements might include a featured image of something the customer has ordered before, now on special offer perhaps. If they’ve ordered before and are reminded of what they purchased, that’s certain to really catch their eye and generate additional repeat sales from the recipient. That’s just one example of how variable data printing can be used to personalise sales and marketing literature.

How Variable Data printing is achieved

This kind of document personalisation is all made possible using Read more

Southside Print & Coronavirus (COVID-19)

Southside Print Coronavirus (COVID-19) Update & Poster

To confirm, we are ‘open for business here’ at Southside Print in London SE1, despite Coronavirus/COVID-19. We are fully operative for all services including graphic design, printing and production. Just let us know if you need any print and design produced and we’ll be very happy to help.

“We are operating an uninterrupted service”

It goes without saying, though, that we are taking extra precautions to help fight the spread of the virus. For example:

  • Staff have altered shifts so as to avoid travelling on public transport;
  • We’re avoiding all travel to other countries;
  • We’re avoiding physical contact, for example hand-shaking, and maintaining a sensible distance between ourselves and others;
  • We’re regularly washing hands – thoroughly with soap – as well as using anti-bac hand sanitiser;
  • We’re regularly hygienically cleaning our premises, in particular any well-used areas like door handles, keyboards, desks, etc;
  • We’ve published and displayed a Coronavirus & COVID-19 ‘best practice’ poster in the shop and at strategic points around the production areas. Copies are available for sale to anyone interested (follow the bold link above).
  • Any staff who are not directly involved in production are working from home, for example our back-office work, quotations, business administration using cloud-based systems and so on;
  • We hold meetings via phone contact, video calls, Skyping, iMessaging and conference calls;
  • We’re asking customers and prospects to liaise with us remotely.
  • We are sharing work between our two print and production sites in London, so are adaptable should one geographical location become more adversely affected than the other;
  • And, of course, we’re continuously monitoring the situation and are following Government guidelines.

So, the message is that we are operating an uninterrupted service. Rest assured that quality and service levels remain excellent, as always.

Coronavirus (COVID-19) posters available to buy online

Coronavirus poster to buy onlineIn an effort to play our part in the fight against Coronavirus and COVID-19, we’ve originated some posters that individuals, companies and organisations can buy online. Outlining useful advice and best practice, they’re perfect for displaying on office walls, in receptions, in windows, on notice boards, in entrances to buildings and so on. That’s a great way to help keep staff, customers and visitors safe and should be a real help as part of Health & Safety (HS) in the workplace.

The posters include very important information and guidelines including:

  • Likely symptoms of Coronavirus/COVID-19;
  • Countries at high risk (particularly useful for regular or recent travellers);
  • Advice for those who have symptoms or those who have recently travelled from ‘at risk’ countries;
  • Guidelines outlining how to limit the spread of the virus;
  • Illustrated instructions demonstrating best practice for both hand washing and hand sanitising.

The posters are available to buy online. They are A3 in size and are gloss laminated, allowing the surface to be wiped clean. They cost £15 excluding VAT and postage. Most credit and debit cards are accepted, as well as PayPal.

The latest information and advice on Coronavirus & COVID-19 is available at the NHS website.

An A-Z of Printing Terms

A-Z of printing terms

If you’re involved in buying printing but are not a designer or printer yourself, you’ll probably have come across some printing jargon that, at some point, has left you a little confused. ‘CMYK’, ‘bleed’ and ‘outlining fonts’ are possible examples. Such terminology often crops up at the worst possible time too — in print quotes or just when you are in a hurry to finalise artwork. Fear not, though, as we’re here to help you make sense of it all. Here is our handy A to Z of common printing terms:

Opening Times for Christmas 2019 & New Year

Christmas & New Year opening times

A very Happy Christmas to all our customers! We’d also like to pass on every good wish to you for the New Year when it arrives. Thanks to each and every one of you for all the lovely graphic design and printing work that you’ve given us throughout 2019 — it’s been a wonderful year and we really appreciate all the work you have passed our way — Thank you.

Christmas 2019 & New Year Opening Times

We close for the Christmas festivities on Friday 20th December at 5.30pm, remaining closed throughout the Christmas period until January 2nd 2020 when we re-open at 9am — and then it’s all back to normal. In the mean time, if you have anything urgent that simply must be ready in time for Christmas, don’t delay. We’ll need your artwork and order right away please.

However, our online print shop will be available to everyone during the break. So, if you need anything like brochures, posters, letterheads, compliments slips, business cards or leaflets, simply order them online (follow the bold links) and we’ll print and dispatch those for you as soon as possible.

You can also continue to request quotations over the Christmas break and, again, we’ll sort those out for you as quickly as we can so you have prices ready for the New Year. You can also call 020 7378 6754 to speak with us either side of the break.

Thanks again to each and every one of you. We wish you a happy Christmas and all good things for the 2020.

The Southside Print Team, Tabard Street, London SE1.

Winners Announced for the SE1 Charity Prize Draw

SE1 charity Christmas prize draw winners

Many thanks to all the lovely SE1 charities that took part in our Christmas 2019 charity prize draw. £550 worth of printing vouchers were up for grabs, split into four prizes for the lucky winners. Our team at Southside Print came up with the draw as alternative to sending out Christmas cards this year — and we think it’s a very worthwhile idea — and one that should help excellent causes save some money.

The Winners

We can now confirm the lucky winners are as follows:

Hestia in SE1 won the top £250 voucher prizeHestia

In first place was Hestia, who won the top prize of a £250 printing voucher. This SE1 charity, which is based just a stone’s throw away from us in Borough High Street, supports adults and children in crisis across London. This includes those who have suffered domestic abuse, modern slavery, mental health issues and homelessness, to give a few examples. The charity also campaigns and advocates nationally on the issues that affect the people involved. Each year, the organisation helps approximately 9000 adults and children in the London area. We wrote an in-depth blog article about Hestia way back in February 2018 and you can also visit Hestia’s website to learn more about them.

A further three winners, each receiving a £100 printing voucher, were:

Safer London

Safer London is the first of three SE1 charities that each won a £100 printing voucher in the Christmas prize drawer. Based in Union Street, the charity believes that every young person should be given the opportunity to live free from violence and exploitation including exposure to gangs, sexual or other exploitation and crime — and we couldn’t agree more. The charity works around the clock to help this aim become a reality. This is done through mentoring, education, empowerment, access to safe housing and, above all, one-to-one support. Learn more about the excellent work Safer London does on their website.

SE1 charity Bankside Open Spaces Trust won a £100 printing voucherBOST

Bankside Open Spaces Trust (‘BOST’) is another SE1 charity that won a £100 printing voucher. Based just around the corner from Southside Print in Redcross Way, BOST is an award-winning environmental and volunteering charity that aims to create and improve gardens, parks, green spaces and open spaces in and around the Bankside region of London. These include many ‘community gardens’ where sustainable food is grown; food which directly benefits people living in nearby social housing. We have written and published several blog articles about BOST, which can be found here. You can also learn more about the charity on their website.

RSPB

The London office of the RSPB, which is based in Southwark Street, London SE1, also won one of the £100 printing vouchers. We were delighted because we simply love birds here at Southside Print. The RSPB (full name: The Royal Society for the Protection of Birds) is the largest nature conservation charity in the UK. As they say in their Mission Statement, “Our birds and wildlife are increasingly vulnerable in a rapidly-changing world. Together, we can create bigger, better, more joined-up spaces to save our wildlife, and our shared home.” The nature reserves over which the charity is custodian help to improve the situation for species that are too often in decline. Their recovery is nurtured through conservation, research, partnerships and the tackling of threats that so badly affect them. Learn more about the RSPB here.

Congratulations to Read more

Southwark Dynamos Score with Southside Print!

Southside Print sponsors Southwark Dynamos Football Club

A new football club, the Southwark Dynamos, recently reached out to Southside Print for a possible sponsorship deal. We were more than happy to help and are now proud to announce that Southside Print is the club’s official sponsor for the next two football seasons. Our contribution will help the new club with expenses for training equipment and football kit and our logo will feature on both home and away kits.

A notice on the club’s website made the announcement:

We are delighted to welcome Southside Print as our Official club sponsor for 2018/ 2019 Football season. Thank you believing in our vision from everyone at the club.

Caroline Nicholson, the Club Secretary of Southwark Dynamos Football Club, also said:

Everyone at Southwark Dynamos Football Club is extremely delighted and welcomes Southside Print as our Official Sponsor.

Southside Print’s Rob Phillips confirmed:

We are delighted to take up the opportunity to become your title sponsor …. it’s great to be involved”.

An early rough of how the new football kit may lookThe Southwark Dynamos

Southwark Dynamos is an exciting new football club based in Rotherhithe, Southwark, and has the London FA as their governing body. Currently, the club is preparing for the new football season in the South East London & Kent League. As the club says on its website, their aim is ‘to develop and train talented young footballers for tomorrow‘. They help young people take their skills to the next level, preparing them for top-level competitions which will see them playing in front of football professionals. Possible opportunities arising from that include scholarships and even semi-professional or professional football contracts.

The club is family run within the Southwark community and encourages young people – both male and female – to develop their football skills as well as to simply enjoy the sport. Training sessions help to build on skills, strength, agility and stamina as well as facilitating the fabulous opportunities mentioned above. Programs are also run with local schools and youth clubs and include summer football camps.

Staff are fully trained and vetted, with all the requisite safeguarding policies in place at the club. Indeed, all training certification is approved by the FA and other local football associations affiliated with the club.

The Southwark Dynamos train just two-and-a-half miles away from Southside Print at Bacons College Sports Ground in Timber Pond Road, London SE16 6AT (nearest railway station: Rotherhithe). Pre-training and development currently takes place every Saturday between 12 noon and 2pm and the next session is on Saturday 9 June at time of writing.

If you are under sixteen and an avid football player, the club is currently looking for additional players to strengthen its U16s squad ahead of the 2018/2019 football season. So, do get in touch with them if this if of interest. You can call them on 07760 955 978, email them or simply go to one of their Saturday training sessions. More details are available at www.southwarkdynamosfc.co.uk.

Southside Print

Southside Print is based in Tabard Street in London SE1, close to Borough and London Bridge stations. We’re commercial digital printers, large format printers and graphic designers and also offer additional print-related services like in-house digital foiling, perfect binding, gloss, matt and soft-touch lamination and, of course, litho printing for those who need spot colour or particularly high volumes of printing.

Southside Print primarily services Read more

Printing for ‘Venice in Peril’, London SW6

Printing for Venice in Peril Fund

Southside Print has recently had the honour of being the chosen London printer for a charity based just a few miles away; the Venice in Peril Fund. We printed the A4 flyers/postcards shown below, right, as well as some DL sized flyers, A5 flyers and stationery that included various business cards. The A5 postcards shown below were printed on 190gsm White Essential Offset card. This wood-free paper stock has a trendy, uncoated feel, offers great value for money and gives a superb printed result on our digital and litho printing presses. The DL flyers were printed on the same material and publicised some of the charity’s spring lectures last year.

The charity has also used Southside Print to print onto ‘Favini Alga Carta’, their very own recycled paper that was developed from algae, originally from the Venice lagoon but more recently from other marine sites. You can read more about this innovative paper, along with the incredible idea behind it, here.

VeniceAbout Venice in Peril

Anyone who has ever eaten a ‘Veneziana’ pizza at a Pizza Express restaurant will have already heard of the Venice in Peril Fund. A small discretionary donation, included with every Veneziana pizza order, has raised over £2 million for the charity since the partnership began in 1975.

The Venice in Peril Fund came into existence following the terrible floods of 1966, which severely damaged both Venice and Florence, Italy. Initially called the Art & Archives Rescue Fund (IAARF), the fund-raising activity for the Florence region had served its purpose by 1967, so the focus for fundraising was redirected solely towards Venice and the organisation was re-launched as The Venice in Peril Fund that we know today.

Venice in Peril has its UK headquarters just 7 miles West of Southside Print in Putney, London SW6. The registered charity has been in existence for over forty years, during which time it has raised millions of pounds, primarily for the conservation of buildings, monuments and works of art in Venice. The city remains under constant threat from the surrounding water, rising sea levels and pollution but the charity goes much further than helping to fight only those threats. Along with its conservation work, the Venice in Peril Fund pays for studies, events, education and advocacy for, and about, the region. In support of this work, Venice in Peril also promotes a deeper understanding of Venice – its complex history, the contribution it has made to world culture and the challenges it faces today – to encourage responsible and informed engagement with the city.

Printed postcard & flyer for Venice in Peril eventSpring Lecture in aid of the Venice in Peril Fund

On the 24th of April, the 12th Kirker Spring Lecture will be taking place at the Royal Geographical Society in London SW7. The lecture is by award-winning restaurateur, writer and broadcaster Russell Norman. Russell operates and co-founded several restaurants under the POLPO banner in London and elsewhere, has won several major awards for his books, presented a six-part prime-time documentary (The Restaurant Man) for BBC2 in 2014 and has been recognised by Debretts as one of the 500 most influential people in the UK. His lecture is entitled “The Food of Venice and the Lagoon: how its culinary traditions are as important as its people and its stones” and is being held in aid of the Venice in Peril Fund. Doors open at 6pm with a reception followed by the lecture itself at 7pm. Tickets are £20. More detail about the event, along with ticket purchases, is available here. You can also click the thumbnail image of the A5 postcard/flyer published for this lecture, shown on the right, for more information. The flyer is one of several marketing pieces printed for the charity by Southside Print in London SE1.

The Venice in Peril Fund is at 11 Hurlingham Studios, Ranelagh Gardens, London SW6 3PA and can be contacted on 020 7736 6891. Alternatively email info@veniceinperil.org or visit www.veniceinperil.org for more information. Those interested in becoming a member of the charity can also learn more or sign up here.

Printing Services in South and Central London

Southside Print has traditionally offered its litho, large format and digital printing services primarily in and around the London Bridge, Borough and South East (SE1) region of London. Now under new ownership, we’re beginning to extend our print and graphic design services to a wider South and Central London audience, including Victoria SW1, Clerkenwell EC1, The City and EC2/EC3/EC4/EC5 postcodes, amongst many others. Of course, we can supply printing and design services to anyone, anywhere (not just London), and this will be especially true in the near future when we introduce a full online ordering service to the website. You’ll soon be able to order and pay online, then Read more

Some exciting news to share with you…

As a welcome gift from Rob the new owner of Southside Print SE1, you can save 10% off the price of business stationery for the next two weeks until 17th April 2018.

It’s Alan here from Southside Print, with a rather special announcement. What’s more, it’s exciting on several levels as it’s a win-win (… win) for you, me and a lovely couple, who I’ll tell you more about in a minute.

So, what’s happening?

Well, after 35 years in the printing industry, I’ve decided to hang up my printing apron, grab my slippers, put the kettle on and spend more time at home with my lovely wife. You’ve guessed it … I’m retiring!

It’s been amazing working with lovely clients like you over the last 35 years and I wanted to say a massive thank you to each and every one of you before I went off into the sunset. So, “thank you” — you’ve done us all proud over the years and I wish you all well for the future.

Which brings me back to that lovely couple …

I’d like to introduce you to Robert Phillips (‘Rob’) and Sarah Codd. As well as being recently married and rather lovely, they are now also the proud new owners of Southside Print. They’re print veterans too, having worked in the industry for almost 31 years. So, they really know their stuff! Rob and Sarah will be taking over from 30 March 2018 and will join the existing team of Matt, Aidan, Paul, Eve and Linda, so you’ll still see the same familiar faces as well as the two new arrivals.

Sarah Codd and Rob Phillips, new owners of Southside Print, SE1.

Multiple benefits for you …

I mentioned at the start that this would also be a ‘win’ for you, as a customer. In fact it’s a multiple win! First, Rob and Sarah will be bringing with them some snazzy new equipment, so you’ll be able to get even more out of Southside Print. Just one example is a new digital press that can print on sheets up to 1.2 metres in length and will allow us to make a 16 page A5 booklet out of just one sheet. That’s going to be great for speed and economy!

Secondly, you’ll soon see the benefits of a new, significant investment into software that’ll allow you to track your work during production — and much, much more. You should see this introduced around Autumn 2018 and we’ll give you more detail nearer the time.

Last but not least, save 10% on stationery printing

Save 10% off all business stationery until 17th April 2018.As a welcome gift from Rob, you can save 10% off the price of business stationery for the next two weeks. That includes business cards (minimum quantity just 100), letterheads, continuation sheets and compliments slips etc. Simply mention “ROB’S WELCOME OFFER” at the time of your order and you’ll receive the saving (valid until 17th April).

So it’s farewell from me …

My last day at Southside Print was the 29th of March so, from the 30th, I left you in the very capable hands of Rob and Sarah. That just leaves me to wish you a very happy, healthy and successful future and to say a huge ‘thank you’ once again for keeping me so busy for all of these years.

My very best regards to you,

Alan Garelick
Southside Print. Read more

Wishing You a Very Happy Easter!

Our food parcel with the Rev’d Jonathan Sedgwick, Jane and the team at Saint George The Martyr's foodbank.

A very happy Easter to all our customers, neighbours, suppliers and readers. This year, instead of sending out Easter cards, chocolate and Easter eggs, we donated a charitable food box to the local food bank located at Saint George The Martyr church. This will help to distribute much needed food to those who cannot afford to buy it themselves at this time. Saint George is based in Borough High Street (SE1 1JA) and boxes of nutritionally balanced food are given free to those who are in crisis, who have been going hungry or who are in poverty for one reason or another (see this link if you would like to learn how to obtain a food bank voucher). The food bank is part of a network of food banks supported locally by Waterloo Foodbank and Nationally by The Trussell Trust. We sincerely hope our donation of food and goodies helps some local people enjoy Easter more than might otherwise have been possible.

Digital printing in full colour for Saint George The MartyrEaster at Saint George The Martyr

Saint George The Martyr has a full itinerary lined up over Easter, starting on Maundy Thursday (29th March), through Good Friday, Palm Sunday and Easter Monday (2nd April) — there is a lot going on! See their website for programme details. On the right, you can see some related printing that we recently printed for Saint George. One leaflet and a matching poster publicises the ‘Holy Week and Easter’ events at St George for this Easter. The other leaflet was printed to publicise ‘St George in Southwark Festival’, which is a free festival of art, poetry, theatre and music that will begin in mid-April. Everything was printed in full colour on our in-house digital presses at the SE1 print shop in Tabard Street.

Call us on 020 7378 6754* if you have any digital, litho or large format printing requirements and we’ll be delighted to help. We’re conveniently close to London Bridge and Borough stations and also offer full graphic design and print management services. Watch this blog and our social media profiles for even more services, which are coming in the near future.

Easter Opening Times at Southside Print, SE1

* Southside Print will be closed for the Bank Holiday from Good Friday (30th March) to Easter Monday (2nd April) inclusive. We will re-open again on Tuesday 3rd April. If you have any printing requirements over the Easter break, please feel free to send us artwork or quotation requests and we’ll be in touch the moment we’re back on Tuesday and have taken a look.

Happy Easter!

We wish all our customers, friends and neighbours an enjoyable and peaceful Easter break. We look forward to seeing you again soon! Read more

Brochure Printing in London Bridge, SE1

Printed brochures

Full colour brochures printed for Munro & ForsterBrochures are a priceless marketing tool for just about any business or organisation. Akin to a mini shop window or store front they will work hard to silently market your product or service to your target market, especially if written, designed and printed well. That’s helped still further if they also include professionally generated photographs or illustrations to showcase your products or services in the best possible light. With a well executed brochure, all your key sales and marketing information will be available anywhere, all distilled down in a handy, portable format. Unlike a physical store, they can be perused at your prospect’s leisure, whether mailed in the post, distributed from dispensers, left at coffee tables and receptions or handed out face-to-face.

Brochure Formats

Typical brochure formats include:
  • Saddle-stitched printed brochures for Gembuildstandard ‘saddle-stitched’ brochures;
  • wiro-bound brochures;
  • perfect bound brochures;
  • hybrid brochures e.g. that may have extra fold-out sections;
  • brochures that double up as folders, for example with pockets for inserts at the front or back.

Shapes & Sizes

Perfect bound 'Power to Change' brochuresMost brochures are based upon the ‘A’ sized paper sizes, for example A4, A5 and A6 etc. Such sizes can be presented in portrait or landscape mode, although portrait format tends to be most common as it’s more cost-effective to produce due to the way it uses standard stock sizes (less waste).

Aside from the standard ‘A’ sizes, there are also a few other brochure shapes that are quite effective, including:

  • Square brochures (typical sizes include 210mm square and 148.5mm square) — these have a certain charm about them;
  • 6-page format (like a wide gate fold);
  •  Wiro bound, full colour brochures 'Power to Change'‘DL’ sized mini brochures (most often portrait in format, being H210mm x W99mm, which is easily accomplished simply by folding an A4 sheet into three).

Each of these sizes and formats will give your brochure a different feel which will, in turn, affect that all important first impression — important because your brand, product and service are all at stake. If your brochure looks poorly conceived and underwhelming, that is inevitably how your product, brand or service will also be perceived, so it’s important to take everything into consideration and to get it right. Read more