Brochure Printers in London

Brochure printers in London SE1

 

Are you looking for brochure printers in London? Southside Print produce brochures and booklets for customers throughout the SE1 region, London Bridge, Borough, Southwark, London, the South East and beyond. We’re fast, economical and produce high quality printing along with design and artwork services if required.

Folded brochuresWe’re digital brochure printers

Our digital printing process is hard to beat when it comes to the quality of the printed brochures produced. Colours are vibrant and consistent from the first page to the very last. Images and text are sharp and clear and our finishing processes are also every bit as good. So whether you’re looking at the fine detail, the quality of the folding and trimming or the professionalism used in the binding process, you can rely on us to produce a first class job that’ll make you, your brand, your product or service look a million dollars, at an affordable price.

Binding options

We can supply printed brochures using a variety of different binding mechanisms. For example:

  • Folded brochures like four pagers, six pagers, gate-folded brochures and concertina brochures. These are each formed from a single piece of paper or card that is simply creased and folded to make multiple pages and sides. These are fast and economical to produce and keep things very, very simple.
  • Wire-O bound brochuresTraditional saddle-stitched brochures (stapled with two wires at the folded spine). Perfect for no-frills brochures, newsletters, product booklets and reports that have multiple pages (8 pages or more).
  • Wire-O bound brochures and booklets. These use a coloured metal coil or comb that binds the pages together through a series of neatly punched holes. The wire comes in a variety of different colours, for example, black, white, red, etc. Wire-O bound booklets are perfect for manuals, information booklets, presentations and even bespoke writing pads.
  • Perfect bound brochures and booklets. These take a form similar to that of a soft-bound, paperback book. So, the spine has a thickness with a flat surface that can be printed. Internal pages are glued into the spine and a heavier weight card usually forms the outer cover into which the pages are glued. Perfect binding is suitable for books, annual reports, high-end brochures, magazines and catalogues.

Perfect bound brochuresFinishing options

Printed brochures can also include a variety of different finishes …

  • Lamination to the outer covers includes matt, ‘soft touch’ and gloss options. Laminated covers are protected from moisture and are more resistant to wear and tear than their non-laminated equivalents. Matt lamination flattens contrast and gives brochures and booklets a fresh, contemporary feel. Gloss lamination gives brochures a high gloss look at the same time as making colours saturated and images more contrasty, for extra punch. ‘Soft touch’ lamination is similar in looks to matt lamination but has a velvety, slightly rubbery feel to the touch.
  • Metal foiling. At Southside Print we now offer digital foiling which is faster and more convenient than traditional foil blocking (which requires extra time and budget to produce a metal foiling die). Our digital foiling process takes place entirely in-house and is available in several colours, not just standard gold or silver.
  • Let the paper do all the work. It’s amazing how effective different papers and cards can be, all on their own. A brochure or booklet that uses uncoated paper or card has a natural, contemporary feel to it. In contrast, a brochure that uses coated stock tends to look more corporate and a little more traditional. It’s a tricky balance, though, because coated papers will ‘lift’ the ink to make the graphics and text more punchy while uncoated printing papers and cards tend to mute the colours in comparison. Each has their place, though, and any preference is a purely subjective thing.
  • Take it to the next level and mix it up. Taking all of this a step or two further, you could consider textured papers or cards, which will literally give your brochures and booklets a whole new ‘feel’. Textured covers can bring an extremely high quality aspect to any brochure or booklet — even more so when you also incorporate the aforementioned metallic foiling to the graphics on the cover. It’s a superb combination!

Read more

Printing for Lounge Hair & Beauty Salon, Bermondsey SE16

Printers for Lounge Hair & Beauty Salon, Bermondsey

We’re delighted to be the chosen printer for the lovely team over at Lounge Hair & Beauty Salon in Bermondsey SE16. Onay and the ‘Loungettes’ as they’re informally known, keep our printing presses busy throughout the year and a few examples of recent print jobs include:

  • 1000 A6 leaflets, printed 2 sides on 250gsm Amadeus Silk stock;
  • 1000 appointment cards, printed in full colour on two sides using 340gsm Fedrigoni Splendorgel card;
  • A5 Christmas Hair Care cards, printed on 200gsm Digital stock, finished with a gloss encapsulation;
  • 500 leaflets, printed in full colour on 250gsm Lumi Silk stock. Finished size: 296 x 100mm (so, similar to A4 divided in half length-wise).
  • A6 customer detail pads, printed just in black on one side using 100gsm Navigator paper.

These are just a few examples of printing work we produced for the salon. The photos show more …

About Lounge Hair & Beauty Salon

Printing for a London SE16 hair & beauty salonLounge Hair & Beauty Salon was established in 2000 under the leadership of founding director and senior stylist Onay. The salon serves both ladies and men, offering a myriad of services including cutting, blow-drying, colouring and much more. Staff include L’Oréal trained colour experts who know all the latest trends including Ombré, Balayage, Babylights and Microlights. They are comfortable working with any hair type including fine, coarse, straight, wavy, frizzy or super-curly. They have an exceptional reputation around the Bermondsey area, with lots of repeat customers who come back year after year.

As the name suggests, Lounge Hair & Beauty also offers a beauty treatments courtesy of resident beauty therapist Krystel, who is also an advanced hair stylist. Beauty treatments include conditioning, waxing, eye treatments, Dermalogica facials, micro zone facials and professional customised treatments that apparently provide phenomenal results.

So, Lounge Hair & Beauty can cater for anything from a simple trim to a full make-over for special days like parties and weddings.

The salon boasts 50 Google reviews with an overall score of 4.9 out of 5 — very impressive and a measure of how well they are regarded by their clientèle.

Lounge Hair & Beauty Salon can Read more

Printing for Bankside Open Spaces Trust, London SE1

Printing for Bankside Open Spaces Trust, London SE1

Regular readers may recall our post about Bankside Open Spaces Trust (‘BOST’) back in August 2015. Well, they’ve continued to keep us busy ever since, with a huge variety of different printing requirements, and have even updated their logo and corporate identity in the intervening time. In view of all that, we thought we’d bring things up to date in a new post here on the Southside Print blog.

Brochure printing for SE1 charity BOSTPrinting Examples

Just a few examples of work undertaken for BOST since our original post include:

  • A full colour mini brochure
  • Overprinted, branded envelopes, digitally printed in black and white plus tints
  • Strikingly designed, full colour printed postcards (A6 size)
  • A4 leaflets/flyers for a lunchtime talk all about Octavia Hill, the founder of The National Trust
  • 70 A5 Christmas cards with envelopes
  • A variety of different flyers and leaflets
  • And much more!

Our thanks go out to them for all the lovely printing work and for being such loyal and regular clients — we really appreciate it.

About Bankside Open Spaces Trust

Full colour printed postcard for Bankside Open Spaces Trust, SouthwarkAs we outlined before, BOST is an award-winning environmental and volunteering charity that was set up with the primary purpose of creating and improving gardens and parks, along with green and open spaces, in and around the Bankside region. These include 30 or so community gardens where sustainable food is grown for the direct benefit of those living in the social housing nearby. People local to the area may also notice the cheerful planters placed around the neighbourhood by BOST volunteers. By doing all of this, the Bankside area is improved and the community involved in the initiative is brought closer together. It’s a win-win for everyone in SE1.

We make previously unloved spaces beautiful

Some of the green spaces looked after by the Trust include Red Cross Garden, Marlborough Sports Garden, Waterloo Millennium Green and Tate Community Garden. Indeed, some of their green spaces are amongst the very best in Britain, having gained many awards including two Green Flags and two Golds in RHS London in Bloom, a silver in RHS Britain in Bloom, the UNESCO Man and Biosphere award, the MPGA London Spade award and London in Bloom Champion of Champions award.

The charity’s Community Green Champions initiative allows those living in estates around Southwark and Lambeth to grow fruit, vegetables, flowers and plants right outside their own front doors. The Trust encourages people throughout the area – including those without gardens – to take part. Many later go on to have horticultural careers.

Meanwhile, their Future Gardeners ten week course helps the unemployed or those struggling to make a career change get into the horticultural arena and to earn themselves a City & Guilds qualification. Careers advice is also available as are introductions within the horticultural sector and within many of London’s best parks and gardens. There are three courses per year with the next one starting in May 2019, so check out their website if the courses are of potential interest.

For more information, click the Trust’s website link above or contact them at Bankside Open Spaces Trust, Red Cross Garden, 50 Redcross Way, London SE1 1HA. Telephone 020 7403 3393.

Looking for a local printer in Southwark or SE1?

Southside Print is a commercial printer based in SE1 in Southwark, South East London. We offer digital printing, large format printing, print management, graphic design and artwork services and an online print shop where you can order anything from printed business cards and stationery to poster printing, brochures, leaflets, flyers and more. Click the bold links for more information or simply call 020 7378 6754 to speak to our friendly printers and estimating staff. You can also request a quotation online or send us an emailed message here.

What Makes Perfect Binding So … Perfect?

What Makes Perfect Binding so Perfect?

‘Perfect binding’ is one of the most popular and impressive ways of binding any kind of printed publication. It has a great look and lends some sophistication to any book, booklet, brochure, annual report, catalogue or magazine. ‘Wiro’ and ‘saddle-stitched’ binding, although both professional and presentable, look a little more basic by comparison. Perfect binding gives a publication more gravitas; a feeling of added value and something that subtly says ‘I am an important document’ without even trying. As such, perfect bound books are far more likely to be kept or handed from person to person. That’s great for your business and marketing goals.

Printing & perfect binding for Flint WinesSimilar to a ‘soft-back’ or ‘paperback’ book, perfect binding gives a professional finish with a ‘square’ spine, which can be printed on because it’s all part of the one-piece cover. So, you can have full colour graphics and imagery printed continuously from front cover, across the spine and around to the back cover, all without any interruption if you like. Of course, this applies to the addition of special finishes too, like gloss UV varnish, metallic foil and lamination to name just a few.

Tech Spec

At Southside Print in London SE1, we print and perfect bind totally in-house. That means total control over colour and quality, speedy turnarounds and the most competitive pricing. There are just a couple of limitations:

  • We can perfect bind up to A3 in length or width (so spines as long as 420mm are not a problem — that’s big!).
  • The spine can be as thick as a staggering 90mm — that allows a huge number of pages in the book and is thicker than many old-style phone directories!

We also use a super-strong new glue. This keeps your pages and covers securely bound — for the long term.

Perfect bound reports for 'Power to Change', London SE1Overnight Success

Our perfect binding service is also available on an overnight basis. So, if you’re in a terrible rush to get important documents and publications printed and perfect bound for the next business day, we can usually help, particularly if you give us a little bit of warning. This is great for annual reports that need to be ready for board meetings and AGM’s, or things like proposals, tenders, pitch documents and other important presentations that could win your company or organisation its next major contract.

Perfect Examples

The photographs show just how impressive perfect bound brochures and books can look … Read more

Booklet Printing for Inspirational SE1 Charity

Booklet printing for SE1 charity

Just up the road in Union Street SE1 is the headquarters of United St Saviour’s Charity (‘UStSC’), who recently commissioned Southside Print to produce two A5 landscape booklets. Both were printed in full colour on our digital presses here in Tabard Street. They were printed on 200gsm Lumi Silk paper, a high quality coated stock with a significant thickness to give the booklets substance and a feel of real quality. 100 were produced for one booklet and 500 for the other, suiting our digital printing service perfectly — those modest quantities simply would not have been economically viable using a traditional litho printing service.

  • The first booklet was a twelve page publication called “The Value of Small Grants”. It represented a review of the impact of grants issued in South London by both UStSC and Peter Minet Trust.
  • The second booklet was called “Where to look for grants and funding”. This was a guide to help groups in Southwark find funding for their local activities. The cover of each booklet can be seen above in the main image.
  • Southside Print also produced 1000 A5 leaflets, which promoted a community open day, along with some A4 leaflets (not shown).

St Saviour's House, Union Street, London SE1About United St Saviour’s Charity, SE1

United St Saviour’s Charity is based in an attractive period building in Union Street SE1, just a short walk from London Bridge and Borough stations. They focus on uniting people and charitable organisations in north Southwark. Part of this includes the provision of two community grant programmes along with high quality sheltered housing for older people in the area.

Grant Programmes

Their open grant initiatives include the Community Investment Programme for large grants and the Community Engagement Programme for smaller grants. Both aim to strengthen communities in north Southwark, improve the lives of older residents in the area and level the playing field for those who may be experiencing social and economic disadvantage. North Southwark is very much ‘a tale of two Southwarks’ where one part of the population is benefiting from the recent growth and regeneration of the area while others simply struggle to make ends meet. In the last twelve months, the charity has invested £1 million into local projects and activities that are now helping to redress this imbalance.

Sheltered Housing

The sheltered housing element of UStSC’s work takes the form of two schemes; St Saviour’s Court, which provides 53 modern homes in Purley, and Hopton Gardens Almshouses, which provide twenty flats and Grade II period cottages in Hopton Street, SE1. Both schemes include 24 hour support services for the residents. To be eligible, applicants need to have worked in Southwark for at least 3 years before application, they must be 65 or older, have low income and capital and be able to live independently with help from carers if necessary.

The charity is also planning a brand new modern almshouse in Southwark Park Road in Bermondsey. It is currently in preliminary talks with the developer Delancey and architects Witherford Watson Mann and their shared vision for the new building is one of stunning quality and beauty. As well as providing modern, independent sheltered housing for older residents with limited income, the aim is also to Read more

The Benefits of Printed Newsletters

The Benefits of a Printed Newsletter

Newsletters are simple and inexpensive to print yet can convey an enormous amount of important information to recipients. This makes them ideal for both ‘internal’ marketing (to keep staff and stakeholders up to date) and external marketing of your products or services to clients and prospects. As such, they constitute a very useful and versatile component of any sales and marketing strategy.

Benefits of Physical Newsletters vs. Electronic

Another key benefit of physical, printed newsletters is that they are easy to pick up and put down at any time. This allows readers to dip in and dip out of articles whenever they like. Compare that to e-newsletters, which tend to be forgotten the moment they’ve been buried in your in box by more recent emails. The traditional newsletter beats electronic versions hands down in this respect.

Printed newsletters are also far more versatile from the distribution perspective. While e-newsletters arrive only at your handheld device or desktop computer, physical newsletters can find themselves in front of their target audience in a much wider variety of ways. They can be handed out, mailed through the post, left on coffee tables, offered to visitors via company foyers, reception desks and waiting rooms, handed out with other sales and marketing literature like brochures and price lists, used as inserts in other publications and distributions — and so on. Physical newsletters also require no Wi-Fi or data signal to work, so can be perused pretty much anywhere, any time. Try doing all that with an electronic e-newsletter — it’s simply not possible!

Add-ons

Physical, printed newsletters also lend themselves to additional add-ons. These include things like tear-off order forms that people might find useful if they want to order your products or services and those can even come with pressure-sensitive glue and postage pre-applied. All that needs to be done after filling in the form is for the page to be folded so it sticks together in a kind of pre-built envelope, ready to post. Other add-ons include coupons for special offers or voucher codes that the customer can use in-store or via a website. Another great thing to build into a printed newsletter is an element that the recipient might find useful to keep, for example an integral poster, calendar of events or table of key dates for the year ahead. That’ll be a useful reminder of your brand, product or service, all year round.

Printed newsletter sizes and formatsNewsletter Sizes & Formats

The most cost-effective sizing recommended for newsletter printing is to use one of the ‘A’ sizes. For example, A4 is the most common one used in the UK commercial world. However, A5 and A3 are also feasible while still making the very most out of standard sheet sizes available to printers like us. It goes without saying, though, that there are many other options including square newsletters, triple-page ‘roll fold’ newsletters and so on.

We can, of course, also fold newsletters in half so they’re easier and cheaper to post out, particularly if they don’t contain too many pages and are on paper that’s thin enough to fold when there are multiple pages. It’s a fine balance, though; as one wouldn’t want to make the pages too thin, otherwise you’d start to see what we call ‘show through’ i.e. the ghost of the reverse side of the printed page slightly showing through to the front face that’s being read. There are a great variety of paper thicknesses, weights and finishes to choose from, though, so just ask us about the options.

Paper Finish

At Southside Print we offer a very wide range of different paper stocks for your printed newsletters. We have Read more

‘Click & Collect’ Printing in London SE1

Click & Collect printing in London SE1

As we said in our last post, one of the great things about our new online print shop is the ability to order and pay for your printing 24 hours a day, 365 days of the year. So, even if it’s the weekend, a Bank Holiday, Christmas Day or 3am in the morning, you can still order your printing without needing to leave your home or office. Of course, you can also order on the go from your mobile device.  Either way, you can then tick one more thing off your ‘to do’ list, safe in the knowledge that your job is now already heading into production.

What’s even better, though, is that companies and organisations close to London Bridge, Borough and SE1 can ‘Click & Collect’. There are several benefits:

Click & Collect printing from Tabard Street, London SE1‘Click & Collect’ is Convenient

When ordering online, simply select ‘Collect in store’ in the Delivery section and then you can collect your printing from our London SE1 shop as soon as it’s ready. Collect at any time during our office hours (9am to 5.30pm week days) or call us to see if we’re likely to be around outside of those hours. Click & Collect means you don’t need to wait in for a delivery and also your printing is going to be as fresh as the moment it came off the printing press.

Click & Collect is Faster

Another huge benefit of Click & Collect is that you can usually get your printing a day sooner than is possible with the ‘delivered’ option.

True 24/7 convenience for print ordering in London & SE1.

Re-Order with a Couple of Clicks

Once you’ve ordered once from our new online print shop, you can log in at any time to see a record of current and historical orders. This makes re-ordering a breeze — simply find a previous order in your account and re-order it without having to start again from scratch. That’s both convenient and a great time-saver!

Rescue Unfinished Orders

Even incomplete orders are included in your order history! Let’s say you were running late for a meeting or were interrupted at the last minute so couldn’t complete your online order. No problem at all — as long as you were logged in when you began, simply log in again when you’re ready to resume and you’ll see your unfinished order right there in your free account. Simply click ‘View’ against the incomplete order concerned and take the final steps to finish it off. With just a click or two, it’ll be queued in our system and heading directly to production.

Know When your Print will be Ready

You’ll know when your order will be ready right away. On every print product order screen, it shows the date that your printing will be ready. In fact two dates are shown — a ‘collect by’ date and a ‘delivery by’ date. So, simply choose whether you would like to collect from the shop or whether you’d prefer to have your printing delivered to your door (usually one working day later than the collection option). Either way, the price is the same*.

Online Printing – from Business Cards to Stationery, Leaflets & Posters

Whether you opt for Free Delivery or Click & Collect, you can order an ever-growing selection of printed products. At time of writing, these include* business cards, stationery packs, letterheads, compliments slips, leaflets (folded or unfolded) and posters (A4 to A0 sizes). Coming soon to the online shop are brochures in a variety of formats (wiro-bound, saddle-stitched and perfect bound) and flyers. Take a look! Read more

Direct Mail – The Golden Opportunity is NOW

Direct mail services

One of the biggest ramifications of the new GDPR legislation is that marketing departments are going to need to re-think the ways in which they contact prospects and customers. In view of this, we believe that there will be a significant increase in the use of direct mail in the coming months and years. In fact, an incredible marketing opportunity exists right now for those who act fast, ahead of the competition.

Direct Mail

In complete contrast to digital and online marketing, Direct Mail is a marketing approach that uses physical, printed promotional materials, which are posted to clients and prospects through the mail. Such marketing pieces can include anything from leaflets, postcards and newsletters to brochures, catalogues and even boxed samples. They can also include personalisation, for example showing the recipient’s name within the actual printed content, creating added impact.

The key steps needed for a typical direct mail campaign include:

  • Developing a customer database and/or purchasing a mailing list of prospects;
  • Copywriting, designing and artworking the mailing piece itself;
  • Printing the mailing piece;
  • Stuffing envelopes, addressing or labelling and/or otherwise assembling the finished components of the mailer, as applicable;
  • Dispatching the direct mailer to the customers and prospects. This can be door-to-door or posted to individual addressees …

Then crucially, of course, you need to be ready to handle any responses when they come in. Analysing the results is also extremely worthwhile so that you can learn from the data and improve things in your next direct mail campaign.

Professional Help

Southside Print can help with many of the steps above. Once you’ve supplied us with your mailing list or database, we can turn that into printed labels or, indeed, use a kind of ‘mail merge’ process to personalise envelopes or the direct mail pieces themselves, so that they’re ready to pop straight into the postal system.

With our own in-house graphic designers, we can also make sure that the design and artwork of your marketing piece really looks the business and conveys your promotional message in the best possible way. Clearly and speedily communicating the right message is, after all, just as important as snazzy graphics.

Southside Print are primarily commercial printers, so we can ensure that your printing looks attractive and professional and uses the most appropriate materials, finishes and weights. The weight of your direct marketing piece is crucially important, in fact. Should too heavy a paper or card weight be used, then you might find that your postage costs suddenly escalate. This factor requires careful consideration in terms of not only the thickness and weight of the paper, but also the size. Being a millimetre or gram over a certain threshold can add extra postage costs. When you are sending thousands of direct mail pieces, even just a few extra pence of postage on each item can cost you a small fortune in extra charges, particularly if your recipient database is significantly large. Care needs to be taken and this is one of our great fortes at Southside Print.

Response Rates

So, what kind of response rate can you expect from a direct mail campaign? Well, it all depends upon factors like how closely suited your mailing list is to your product or service and how good your marketing ‘offer’ is in the first place. Also, of course, it depends upon whether you are mailing a ‘house’ list of existing customers (who will be more likely to respond) or an entirely new prospect mailing list, for example one supplied by a professional list provider.

All in all, though, the traditional wisdom is that the average response rate from a direct mail campaign falls typically into the 1% to 5% range, with “an attractive cost per acquisition” according to the Direct Marketing Association (‘DMA’). According to a recent report by the DMA, direct mail significantly outperforms all digital channels, by a long shot. This may, indeed, become even more true now that the GDPR data rules have come into full play. ‘House’ lists usually glean a 5.3% response rate while ‘prospect’ lists typically result in a 2.9% response rate. In contrast to this, digital response rates are significantly lower in comparison (online display advertising 0.9%; email 0.3% [prospect list] to 0.6% [house list]; social media 0.6% and paid search 0.5%). Quite a difference! Cost per acquisition with Direct Mail was shown to be favourable too. However, direct mail was not an outright winner in this respect, being outperformed for that metric by email and social media marketing campaigns, which makes sense given the economy of using those platforms, at least until now — the fortunes of email marketing in particular may soon change now that the new GDPR legislation is in force. Indeed, recent reports from the Royal Mail and other direct marketing associations show that a combination of direct mail and email usually results in the very best results for sales and marketing promotions. So, it makes more sense than ever to integrate both into your marketing strategy.

Direct Mail Formats

Another DMA report showed some very interesting and useful data in respect of formats, with oversize envelopes coming in top position with a 5% response rate. Postcards came in second place with a response rate of Read more

Our New Digital Foiling Service vs. Traditional Hot Foil

Digital foiling (L) vs traditional hot foiling (R)

If you see printed material that has a mirror-like metallic imprint on it, it’s likely that you’re looking at the printing process known as ‘foiling’. Foiling really gives your printed items an added ‘wow’ factor — any foiled areas will catch the light in a way that other printing processes simply cannot accomplish. Foiling is a great way to set your printing apart from that of your competitors, giving it an extra dimension and almost jewel-like detailing. Foiled areas will glint in the light and give your printed pieces a feel of real quality.

Digital foiling is one of several new services that are now available at Southside Print, courtesy of our Vivid Matrix 530D digital foiling facility. While hot foiling is always available, the new digital foil service offers several benefits over its more traditional counterpart. Here we’ll take a look at the differences, benefits and any limitations of each process.

Similarities

  • Both processes can accomplish an attractive metallic printed finish to logos, text and graphics, as desired.
  • Both processes offer a variety of finishes including a mirror-like shine or more muted satin and matt effects.
  • Both processes offer a variety of colours including anything from the traditional metal colours like silver, gold, rose gold, and copper to more standard colours like blue, green, red, pink and white.
  • Both processes can also accomplish holographic effects within the metallic coating. These are rather like you might find on a banknote or high quality voucher.
  • Both processes can also replicate spot varnish effects through the use of clear foils. However, for those looking for the ultimate in high gloss, real U.V. varnishing will accomplish a much higher gloss than is possible using foils.

An example of digital foilingDigital Foiling

  • Digital foiling requires no ‘die’ (a bespoke metal stamping block) but requires an additional printing pass compared to traditional hot foiling.
  • Digital printing can be accomplished almost instantly, whereas traditional hot foiling requires a larger amount of set-up.
  • Fine detail is possible with both types of foiling, however finer detail can be held using digital foiling.
  • Because it is not indented (indeed it may even be very slightly raised), digital foil may not catch the light and glint quite so much as the hot foil process, which is stamped hard into the paper or card, causing the indent. However, it’s only a subtle difference.
  • Supplying a one-off foiled printer’s proof is totally viable with digital printing. With traditional hot foil it would usually be cost-prohibitive on all but the highest budget jobs.
  • Digital foiling is accomplished entirely in-house, so usually offers speed and cost savings over traditional hot foil, being particularly cost-effective for short to medium volumes of printing.
  • Holographic foilWhile digital foiling can accomplish holographic effects, they are limited to just a few options including glitter and rainbow patterns. Unlike with traditional hot foiling, it is not usually possible to have bespoke holographic effects with digital foiling, which is limited to off-the-shelf holographic patterns.
  • The digital foiling process can use special foils that are printable, meaning that you can print black or coloured graphics over the top of the foiled areas. That is particularly useful if you want the entire background of your job to be foil (e.g. glitter foil) with graphics printed on top of the metallic surface, for example on product packaging.
  • If your job requires foiling on top of an area already printed with ink, it will have to be laminated first (unlike with traditional hot foil). However, this is not always the case, for example if the printed ink doesn’t meet the foiled area and if the job is printed in a particular order.

An example of traditional hot foilingTraditional Hot Foil

  • Traditional hot foiling requires a metal die, which costs more the larger it is. This die is heated and pressed into the paper under high pressure so as to make the foiling film adhere to the paper or card.
  • The pressure used during the hot foil process causes the underlying paper or card to become indented/debossed. This can be quite attractive, in fact, as it can cause the foiled area to glint and catch the light more readily.
  • While both digital and traditional hot foiling techniques can ‘print’ in a variety of metals, colours and finishes, traditional foiling has a wider range available.
  • Metal hot foil 'die' used in traditional foilingTraditional hot foiling can use totally bespoke holographic effects e.g. you might want your logo to appear in the holographic ‘image’. As well as adding a unique and attractive feel to the printed piece, such bespoke holograms are also used as security devices because they are harder to copy. However, the added cost needs to be factored in.
  • Unlike with digital foiling, you never need to laminate your sheets if you don’t want to. Foiling can take place on top of any printed ink when you use the traditional hot foiling process.
  • Although more expensive than digital foiling for small and medium print quantities, traditional hot foil can save money for particularly large print volumes.

Using Foiling in your Printing

Foiling adds a high quality feel to key details on printed pieces like packaging, stationery, business cards, annual reports, brochures, book covers and wedding stationery and is also a perfect addition for security detailing and top-end bespoke design work. Foiled jobs automatically sell themselves as high quality sales or marketing pieces — almost effortlessly. So if you’re looking to stand out from the crowd and add quality to your brand, we can thoroughly recommend metallic foiling as an option.

If you Read more

Printing for ‘Venice in Peril’, London SW6

Printing for Venice in Peril Fund

Southside Print has recently had the honour of being the chosen London printer for a charity based just a few miles away; the Venice in Peril Fund. We printed the A4 flyers/postcards shown below, right, as well as some DL sized flyers, A5 flyers and stationery that included various business cards. The A5 postcards shown below were printed on 190gsm White Essential Offset card. This wood-free paper stock has a trendy, uncoated feel, offers great value for money and gives a superb printed result on our digital and litho printing presses. The DL flyers were printed on the same material and publicised some of the charity’s spring lectures last year.

The charity has also used Southside Print to print onto ‘Favini Alga Carta’, their very own recycled paper that was developed from algae, originally from the Venice lagoon but more recently from other marine sites. You can read more about this innovative paper, along with the incredible idea behind it, here.

VeniceAbout Venice in Peril

Anyone who has ever eaten a ‘Veneziana’ pizza at a Pizza Express restaurant will have already heard of the Venice in Peril Fund. A small discretionary donation, included with every Veneziana pizza order, has raised over £2 million for the charity since the partnership began in 1975.

The Venice in Peril Fund came into existence following the terrible floods of 1966, which severely damaged both Venice and Florence, Italy. Initially called the Art & Archives Rescue Fund (IAARF), the fund-raising activity for the Florence region had served its purpose by 1967, so the focus for fundraising was redirected solely towards Venice and the organisation was re-launched as The Venice in Peril Fund that we know today.

Venice in Peril has its UK headquarters just 7 miles West of Southside Print in Putney, London SW6. The registered charity has been in existence for over forty years, during which time it has raised millions of pounds, primarily for the conservation of buildings, monuments and works of art in Venice. The city remains under constant threat from the surrounding water, rising sea levels and pollution but the charity goes much further than helping to fight only those threats. Along with its conservation work, the Venice in Peril Fund pays for studies, events, education and advocacy for, and about, the region. In support of this work, Venice in Peril also promotes a deeper understanding of Venice – its complex history, the contribution it has made to world culture and the challenges it faces today – to encourage responsible and informed engagement with the city.

Printed postcard & flyer for Venice in Peril eventSpring Lecture in aid of the Venice in Peril Fund

On the 24th of April, the 12th Kirker Spring Lecture will be taking place at the Royal Geographical Society in London SW7. The lecture is by award-winning restaurateur, writer and broadcaster Russell Norman. Russell operates and co-founded several restaurants under the POLPO banner in London and elsewhere, has won several major awards for his books, presented a six-part prime-time documentary (The Restaurant Man) for BBC2 in 2014 and has been recognised by Debretts as one of the 500 most influential people in the UK. His lecture is entitled “The Food of Venice and the Lagoon: how its culinary traditions are as important as its people and its stones” and is being held in aid of the Venice in Peril Fund. Doors open at 6pm with a reception followed by the lecture itself at 7pm. Tickets are £20. More detail about the event, along with ticket purchases, is available here. You can also click the thumbnail image of the A5 postcard/flyer published for this lecture, shown on the right, for more information. The flyer is one of several marketing pieces printed for the charity by Southside Print in London SE1.

The Venice in Peril Fund is at 11 Hurlingham Studios, Ranelagh Gardens, London SW6 3PA and can be contacted on 020 7736 6891. Alternatively email info@veniceinperil.org or visit www.veniceinperil.org for more information. Those interested in becoming a member of the charity can also learn more or sign up here.

Printing Services in South and Central London

Southside Print has traditionally offered its litho, large format and digital printing services primarily in and around the London Bridge, Borough and South East (SE1) region of London. Now under new ownership, we’re beginning to extend our print and graphic design services to a wider South and Central London audience, including Victoria SW1, Clerkenwell EC1, The City and EC2/EC3/EC4/EC5 postcodes, amongst many others. Of course, we can supply printing and design services to anyone, anywhere (not just London), and this will be especially true in the near future when we introduce a full online ordering service to the website. You’ll soon be able to order and pay online, then Read more